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Data Insight and CRM Manager
the encephalitis society
  • Salary £25,000 - £30,000 per year depending on experience
  • Location Malton, North Yorkshire (Hybrid)
  • Job Type Permanent, Part-time
  • Category Marketing , Digital
  • Sectors Health, Medical
  • Job Reference :

Job Description

The Data Manager will lead on data selections, data segmentation, marketing analysis and how insights support the charity’s work. The post holder will ensure our processes and procedures for data management and storage are robust and in line with GDPR and other quality standards.

The Encephalitis Society (www.encephalitis.info) is the only resource dedicated to supporting those affected by encephalitis (inflammation of the brain). The Charity is based in the gorgeous market town of Malton, twixt York and Scarborough. Our offices are a 2-minute walk from the railway station which makes commuting a breeze. Currently, we are working under a hybrid arrangement post-pandemic where we split our time between home and office base. This job is also available for remote working.

KEY OBJECTIVES AND SPECIFIC AREAS OF RESPONSIBILITY
 

Donorfy and Beacon/Website

  • To maintain and manage our CRM systems ensuring robust and up to date data that meets our needs.
  • Provide database training.
  • Work with colleagues to develop reporting tools to provide key information to fulfil their roles.
  • Ensure data hygiene by preparing and running appropriate data checks on a regular basis.
  • Co-developing and delivering strategy for websites with colleagues, including the long-term roadmap to develop the website and CRM platforms.

Data Insight and Impact Reporting

  • Use analysis systems (e.g. google analytics, YouTube analytics, website reports) to measure the impact of our campaigns and services.
  • Work with colleagues to collect KPI information and collate for monthly, quarterly and annual reporting.
  • Develop and implement evaluation frameworks.
  • Innovate new ways of collecting data to inform our work.
  • Work with colleagues to use data to help us reach new audiences especially those that are hard to reach.

Data Protection

  • Ensure all data collection follows our GDPR and data protection policies.
  • Work with the Data Protection Officer to horizon scan new digital solutions to protect our data.

The client requests no contact from agencies or media sales.

Application Instructions

Please contact us at the Encephalitis Society if you require an initial chat.